Management & Marketing - authors Alecxandrina Deaconu

Assessment of the employees’ performance – premise for the increase of the quality of the distribution services

Alecxandrina DEACONU,
Academy of Economic Studies, Bucharest

Cristian MARINAS,
Academy of Economic Studies, Bucharest

Ramona PUIA,
Academy of Economic Studies, Bucharest

Abstract. The necessity of assessing the personnel in an organization is imposed by the accelerated rhythm of economic and technical-scientific development, by the emergence of some performing in almost all activity fields, by the fierce competition due to the international extension of many companies’ activity. This paper is focused on the necessity of the constant and proper assessment of the human resources performance in a small enterprise in the distribution of tyres. The tyre industry is an important and very dynamic sector within the national economy, with a high performance level, due especially to the presence on the Romanian market of the world greatest tyre producers and distributors. Under these circumstances, on an emergent market, a small enterprise cannot survive unless it offers the best quality services, and this can be fulfilled only by the means of human resources with high performance.

Keyword: employees’ performance, distribution services, Romanian tyre industry.

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